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How to Use Social Media to Spark Donations

Offering an easy, convenient, and secure method of giving is a great first step. But what good does it do if your supporters don’t know

Overlooked Text-to-Give Vulnerabilities

Giving is now easier than ever. A church can receive tithes and offering any day of the week, not just on Sunday. Lisa has a

5 Ways to Turn Your Donors into Omni-Channel Donors

It’s easy to fall into the routine of using the same old fundraising campaigns year after year. What’s familiar is comfortable. Unfortunately, what worked effectively

How to Reduce Donation Friction

When I was in Business School, we had a guest presenter in my Entrepreneurship class who was one of the co-founders of Sun Microsystems. He

The Generational Divide in Online Giving

The demographics of nonprofit members are a concerning topic for organizations everywhere. And millennials are (still) all the buzz. How will we replace our older

How Safe is Your Text-to-Give?

“Can we all get along?” Unless you’re old enough to now legally enter a bar, you have no idea who said these famous words. But

3 Ways to Protect Your Donors & Their Donations

While mobile phones are quickly becoming the preferred option for anything from surfing the web to checking email, there’s still one problem that remains worrisome

Four Ways to Increase Revenue from Email Campaigns

Attention CMOs — and especially email marketers! What goals do you want to achieve with your email marketing program in the next twelve months? If

Our Best Conference Checklist & Tips

At @Pay, we’ve been traveling non-stop all winter and spring to conferences—ranging in genres from tech to nonprofit to payments—and there is no end in sight.

Infographic: The Fundraiser’s Weakest Link is @Pay’s Greatest Strength

Donor attrition is the non-profit fundraiser’s greatest challenge, according to the 2013 Fundraising Effectiveness Survey Report, a joint study published by the Association of Fundraising Professionals

MarketingSherpa Case Study: @Pay Helps Nonprofit to Achieve 12.5 times Higher Revenue Than Industry Average

Read the original article by Erin Hogg on MarketingSherpa.com Roadrunner Food Bank faces real-world challenges like many nonprofits. Its ultimate goal is not only

Millennials: Reshaping Online Giving

NPR recently posted an article on their “All Tech Considered” blog about how Millennials are drastically changing how we give to nonprofits — especially online. “Millennials

Increase Conversion with Email Checkout

Everyday, we as consumers are inundated with emails from our favorite retailers. Everyday, we ignore those emails. Why? Because they are either irrelevant (they aren’t

ABQ5k4Boston Exceeds Donation Goal

After the tragic Boston Marathon bombings of April 15th, @Pay sought to partner with groups and businesses in Albuquerque that wanted to help. Brian Colón

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Unexpected Uses of Email

In a previous post, we shared four ways to conquer email. Expanding on this topic, we wondered if there was anyone creating innovative new ways

4 Tools to Help You Sort Email

Email has been around for 40 years – for the most part, unchanged. The avg. person spends up to 30% of their work day sorting. How do we sort email better?

Author: Snowball Fundraising