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Donor Outreach & Engagement

Stay engaged. Share your message. Snowball Outreach Tools can help you build relationships and keep donors connected to your cause.

Donor Outreach & Engagement

Turn One-Time Donors into Lifetime Donors

Fundraising is just the beginning. Communication is the key to converting a one-time gift into recurring donations that can span years.
Do you have the right outreach tools to engage supporters and inspire them to keep giving? Snowball does.

Outbound Texts

  • With 98% open rates, no other communication tool can top SMS Blasts!
  • Include clickable hyperlinks to your initiatives.
  • Save drafts, create a test message, schedule for later or send right away.
Format and brand your Email Blasts to hit just the right note.

Marketing Emails

  • Format and brand your Email Blasts to hit just the right note.
  • Include clickable hyperlinks to your initiatives.
  • Save drafts, create a test message, schedule for later or send right away

Supporter Lists

  • Build supporter lists to target specific audiences.
  • Segment on criteria from your campaign and donor data.
  • Choose static or snapshot supporter lists, or lists that evolve dynamically over time.
More Opt-In Options

More Opt-In Options

Snowball offers multiple ways for supporters to opt in to your outbound communications, widening your potential reach. (You can even ask for their permission with a custom Text-to-Give trigger word!)

Easy Sharing

Spread the word without breaking a sweat. Use Snowball’s easy sharing tools to post your fundraising campaigns to Facebook, Twitter, WhatsApp, email or text. Unique QR codes let supporters interact in a flash by simply taking a smartphone photo.
Easy Sharing
Need Blasts? You’re Covered.

Need Blasts? You’re Covered.

All paid Snowball plans include thousands of supporter outreach Blast messages. When your Snowball plan renews each year, we’ll refill your messages for free.

If you happen to run out of messages, we’ll automatically top-up your account for a small additional charge:

  • Premium plans get 10,000 extra email messages for $100.
  • Professional and Enterprise plans get 50,000 extra email messages for $250; or 3,000 more SMS text messages for $150.


Your messages never expire, and unused messages will roll over year-after-year.

Get a Closer Look at 
Text & Email Blasts

Schedule a demo with one of our fundraising consultants, 
and we’ll personally show you all the things Supporter Outreach tools can do for your organization.