Best Practices

12
Jun

Nonprofit Web Design: 5 Key Elements to Elevate Your Site

Your nonprofit’s website serves many purposes, like educating visitors about your cause, facilitating online donations, and much more. Effective nonprofit website design can be a challenge, but the payoff is well worth the hard work. Just ask any of our clients at DNL OmniMedia, and they’re sure to tell you that a strong website can be the backbone of your

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27
Apr

6 Tips for Writing a Perfect Nonprofit Mission Statement

A nonprofit’s mission statement is incredibly important, perhaps more important than even most experienced nonprofit professionals realize. Your nonprofit’s mission statement represents its guiding vision, its tagline, its funding pitch, and its broader purpose all in one or two short sentences. Sound like a lot for one statement to accomplish? It is. That’s why so much thought should go into

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26
Apr

The 501(c)(3) Application Process: 7 Tips to Get Started

Receiving tax-exempt 501(c)(3) status from the IRS is one of the most important steps in starting your nonprofit organization. Official recognition as a nonprofit not only means tax exemption, it also allows your donors to deduct any contributions they make to your cause. This will become a major marketing point as your organization grows and attracts larger donations. Applying for

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19
Apr

10 Steps to Starting Your Nonprofit Organization: A Guide

Working in nonprofits is extremely rewarding, but founding your own organization can be a major undertaking. Building an effective organizational structure to last takes determination and planning. Being fully prepared and understanding every aspect of nonprofit work goes a long way to easing the process. If you’re driven by a mission to help others and improve your community, you belong in

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11
Apr

Effective Event Branding and Fundraising

We’ve all heard of the term “branding” and most event professionals associate it with making the most of your brand colors and logo. However, branding goes beyond typical visual marketing, especially when you’re dealing with event branding because it’s all about creating a feeling or a memory that comes to mind for attendees long after your event is over. Effective

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10
Apr

Getting Started with Grants: 5 Grant Writing Tips for Nonprofits

If your nonprofit organization has never applied for or received special funding from governmental bodies or grant-giving foundations, the mere idea of grant writing can be intimidating! After all, every nonprofit would be interested in some free funding for their large projects. The competition for major grants can become intense. The good news is that by following a handful of

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27
Feb

5 Essential Features of a Top Online Donation Page

If you asked a nonprofit twenty-five years ago how they asked for donations, they likely would have responded with some combination of in-person appeals, direct mail solicitation, phone donations, and fundraising events. Today, those methods are still alive and well, but a few new players have joined the field. Not only can nonprofits raise money via traditional fundraising routes, but

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12
Dec

Attracting New Donors with Text Messaging

Businesses are constantly fighting to be noticed in a busy world. People are being inundated with information online through their own searches and time on social media. This makes it difficult for nonprofit organizations to stick out from the crowd. And, for an organization that depends on donors in order to continue operating, that can be a worrisome situation. However,

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15
Nov

Giving Tuesday Fundraising Ideas: 7 Ways to Raise More Funds

Do you know how you’re going to raise money for #GivingTuesday? A common mistake that most organizations make when participating in this iconic giving day is not coming up with a concrete strategy. While you might get donations by publishing a couple posts on social media with links to your online donation forms, you won’t truly maximize your potential unless

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2
Jul

5 Incredible Ways to Maximize Blackbaud Luminate Online

Luminate Online Marketing is Blackbaud’s cloud-based digital fundraising and marketing solution designed to help enterprise-level nonprofits thrive through enhanced donor engagement and targeted stewardship tactics. Though not ideal for all nonprofits, Luminate Online is hard to beat for established organizations in need of extensive, completely customizable online fundraising software. Sound like your nonprofit? In that case, keep reading for 5

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